Effect of advertising depends, in the end I spent how much money each keyword, how many impressions and clicks got, to get the number of orders it? I can see the effect of such reports?
Monitor the effectiveness of advertising can help you ensure that the desired return on investment.
View Account Statistics
Your CTR, minimum bid, and keyword status as a good initial indicators for understanding advertising effects. Your account statistics are according to campaign, ad group and keyword or site-level reporting, including clicks, impressions, click-through rate (CTR), average CPC or CPM, cost, average position, conversion rate, and each conversion costs. Known as ecommerce or e-commerce. In general, the higher the click-through rate, ad the better. Evaluate the effect of keyword-targeted campaign Another way is by generating reports or modify the CPC to check the minimum bid. Low minimum bid usually means your ad to good effect.
Create report
You can create custom reports from the campaign to an accurate understanding of the keyword or site level and other statistics. Google offers the adwords google support program to complete online statistical reports, conversion reports and financial reports. You 7 days a week, 24 hours a day all of their account online to view the report. search engine marketing agency dallas. In addition, we are willing to e-mail your request to send you through most of the reports. You can demand to generate the following types of reports:
Statistics Report: View the actual average cost per click (CPC), ad impressions (impressions), the user clicks on your ads (clicks) as well as advertising and keyword’s clickthrough rate (CTR). Such report is available for each keyword, ad variations (such as text ads, image ads, video ads, mobile ads and local business ads), ad groups, campaigns, and account. Use
Advanced reporting capabilities, you can download any one or more of the above variables generated reports.
Financial Report: Review billing details and itemized payment details, including the invoice date, invoice number, amount of campaign costs and the aggregate amount of detail and billing adjustments. You can also print invoices and receipts, archiving
For future reference.
Conversion Reporting: Using basic and custom conversion tracking feature, you can track AdWords conversions (the number of successful sales, sales opportunities, or to submit the number of times). Download custom report, you can also include these details.